DIY

Saturday, January 11, 2020 | DIY

5 Types of Digital Advertising Strategies to Consider

As digital advertising is reaching new heights, it has opened numerous gates for small businesses to try their luck in the online marketing battleground. However, this luck only comes into reality when a small business owner invest in…

Monday, January 6, 2020 | DIY, PPC News, Social Media

Dispelling the Common Misconceptions about Social PPC

With so many active social media users, the number of businesses has also skyrocketed on platforms like Facebook and Instagram in the last few years. So, what brought them here? It’s the marketing strategy that includes social media…

Saturday, December 28, 2019 | DIY, Google Ads

Google Revamps Its Accelerated Budget Delivery

“From October 14th onwards, the “Accelerated Budget” setting will no longer be available for Shopping campaigns, Search campaigns, or Shared budgets”- Google. The campaigns and budget that are using accelerated delivery option will automatically be switched to standard…

Thursday, December 12, 2019 | DIY, Google Ads

An Insight on How Much to Spend on Google Adwords

When you start using Adwords, you might think that your costs are based on the same aspects as with the other advertising channels. No matter what your industry is, a radio spot costs the same. Whether you are…

Tuesday, November 26, 2019 | DIY, PPC News

Digital and Online Marketing: The Difference

Both the terms “Online marketing” and “digital marketing” are often confused and mistreated. Sometimes, it becomes tough to wonder which is right, whether 'online' or 'digital.' But, by understanding the variation between both, you can help shape your…

Friday, November 22, 2019 | DIY, PPC News

The ABC of Writing Efficient AdWords Headlines

Writing an efficient Ad is vital as it plays an important role in luring potential prospects for your business. Though creating a compelling Google AdWords ad is a smooth ride, still, it becomes a tedious job to find…

Tuesday, November 19, 2019 | DIY, PPC News, Reseller Updates

Aligning Your PPC Campaigns Through Voice Search

You can't doubt when someone says technology is changing, of course, it is changing with crazy speed. The latest trend in the technology market that is making a huge impact is said to be the Voice technology. You…

Monday, November 11, 2019 | DIY, PPC News

PPC Advertising: Top Reasons Why You Might Need It

Introducing your product in the online marketing industry comes with great challenges as numerous other sellers are also selling the same product that you are offering. There are only two things you get from online marketing, either you…

Tuesday, November 5, 2019 | DIY, Google Ads

Advertising on Google and Its Significance

Advertisement on Google has become one of the best options to promote the business by generating more clicks and a higher probability of gaining new customers. Google Ads is a platform where marketers and advertisers expand their brand…

Monday, October 21, 2019 | DIY, Google Ads, PPC News

Common Mistakes to Avoid in Your Ad Campaign

Every online marketing company has a goal of maximizing its profits and get a lot of customers, and one of the best ways to earn that achievement is to invest in pay-per-click advertising. If you don’t know about…