DIY

Friday, August 14, 2020 | DIY

Digital Marketing Considerations for a Post-COVID-19 Future

In today’s scenario, when the economy is under recession, companies are laying employees off, work from is in trend, and death is soaring, stepping on the right foot is essential, no matter what venture you are planning to…

Tuesday, July 7, 2020 | DIY

Is Advertising during Coronavirus Worth It?

Everyone is familiar with the current global pandemic and its effects on our lives. Almost every affected nation has been quarantined for over two months, sabotaging the economy on a large scale. The recession is near and clear…

Friday, May 15, 2020 | DIY

Follow These Digital Marketing Tips During Coronavirus Outbreak

With everyone being quarantined, the internet market has seen an unprecedented shift in the searchers’ behavior. Businesses also are forced to rethink their digital marketing strategies. It’s because they need to adapt to the prevailing consumer dynamism in…

Wednesday, April 1, 2020 | DIY

How Automation PPC Technology Can Be the Future of Paid Search

The world of search engine marketing keeps on changing, such as the time when AdWords went through a major overhaul and was rebranded as Good Ads in the process. Advertisers need to change their PPC strategies as Google…

Saturday, January 11, 2020 | DIY

5 Types of Digital Advertising Strategies to Consider

As digital advertising is reaching new heights, it has opened numerous gates for small businesses to try their luck in the online marketing battleground. However, this luck only comes into reality when a small business owner invest in…

Monday, January 6, 2020 | DIY, PPC News, Social Media

Dispelling the Common Misconceptions about Social PPC

With so many active social media users, the number of businesses has also skyrocketed on platforms like Facebook and Instagram in the last few years. So, what brought them here? It’s the marketing strategy that includes social media…

Saturday, December 28, 2019 | DIY, Google Ads

Google Revamps Its Accelerated Budget Delivery

“From October 14th onwards, the “Accelerated Budget” setting will no longer be available for Shopping campaigns, Search campaigns, or Shared budgets”- Google. The campaigns and budget that are using accelerated delivery option will automatically be switched to standard…

Thursday, December 12, 2019 | DIY, Google Ads

An Insight on How Much to Spend on Google Adwords

When you start using Adwords, you might think that your costs are based on the same aspects as with the other advertising channels. No matter what your industry is, a radio spot costs the same. Whether you are…

Tuesday, November 26, 2019 | DIY, PPC News

Digital and Online Marketing: The Difference

Both the terms “Online marketing” and “digital marketing” are often confused and mistreated. Sometimes, it becomes tough to wonder which is right, whether 'online' or 'digital.' But, by understanding the variation between both, you can help shape your…

Friday, November 22, 2019 | DIY, PPC News

The ABC of Writing Efficient AdWords Headlines

Writing an efficient Ad is vital as it plays an important role in luring potential prospects for your business. Though creating a compelling Google AdWords ad is a smooth ride, still, it becomes a tedious job to find…