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Friday, January 17, 2020 | PPC News

Top 10 Benefits of Using Amazon PPC Campaign

Amazon has become one of the most powerful online marketing platforms that enhances the sales of the products. It is a great platform to present variant products among the 300 million active users. There are plenty of ad…

Saturday, January 11, 2020 | DIY

5 Types of Digital Advertising Strategies to Consider

As digital advertising is reaching new heights, it has opened numerous gates for small businesses to try their luck in the online marketing battleground. However, this luck only comes into reality when a small business owner invest in…

Monday, January 6, 2020 | DIY, PPC News, Social Media

Dispelling the Common Misconceptions about Social PPC

With so many active social media users, the number of businesses has also skyrocketed on platforms like Facebook and Instagram in the last few years. So, what brought them here? It’s the marketing strategy that includes social media…

Saturday, December 28, 2019 | DIY, Google Ads

Google Revamps Its Accelerated Budget Delivery

“From October 14th onwards, the “Accelerated Budget” setting will no longer be available for Shopping campaigns, Search campaigns, or Shared budgets”- Google. The campaigns and budget that are using accelerated delivery option will automatically be switched to standard…

Saturday, December 21, 2019 | Bing, Google Ads, PPC News

Push Marketing vs Pull Marketing- A Comparative Guide

The marketing industry has evolved into institutional science in today's world. It revolves around numerous strategies and approaches that the producers take or apply to build a strong and dynamic relationship with their consumer base. With so many…

Thursday, December 12, 2019 | DIY, Google Ads

An Insight on How Much to Spend on Google Adwords

When you start using Adwords, you might think that your costs are based on the same aspects as with the other advertising channels. No matter what your industry is, a radio spot costs the same. Whether you are…

Wednesday, December 4, 2019 | Google Ads, PPC News

Google AdWords: 7 Truths That Small Business Are Unaware Of

After interacting with many small business owners about Google AdWords. It is concluded that people are not that fond of it due to some misconceptions. The blog focused on the deeper meaning of the subject that many people…

Tuesday, November 26, 2019 | DIY, PPC News

Digital and Online Marketing: The Difference

Both the terms “Online marketing” and “digital marketing” are often confused and mistreated. Sometimes, it becomes tough to wonder which is right, whether 'online' or 'digital.' But, by understanding the variation between both, you can help shape your…

Friday, November 22, 2019 | DIY, PPC News

The ABC of Writing Efficient AdWords Headlines

Writing an efficient Ad is vital as it plays an important role in luring potential prospects for your business. Though creating a compelling Google AdWords ad is a smooth ride, still, it becomes a tedious job to find…

Thursday, November 21, 2019 | Google Ads, PPC News

A Close Insight into Expanded Text Ads

Alike text ads, expanded text ads are also known for promoting different services and products over the Google Network. Such texts have three headline domains and don't exceed the word limit of more than 30 characters. Other than…